Hotelier sets eyes on Terrace amid major investment boom

In 2012, City of Terrace received a $6,884 grant from Northern Development through the Marketing Initiatives program towards this $13,768 project. This has been a funding partnership of City of Terrace and Northern Development

Terrace visitors will have an easier time finding a place to rest their heads in 2016, thanks in part to an industry attraction campaign Northern Development supported. With more than $50 billion in major projects proposed for the northwest region – and not a single new hotel built since 1962 – the City of Terrace was badly in need of new accommodations for visitors.
After the city identified its needs, it adopted a proactive stance and developed a plan to highlight Terrace to potential hoteliers. Northern Development pitched in to help promote the opportunities for investments in the city, providing a $6,884 grant that helped pay for a business case study that successfully identified the need for a new hotel. The study prompted three bids from hotel companies, one of which was successful. Microtel Inn & Suites by Wyndham authored the successful proposal and plans to have a new hotel built and complete in the near future.

Blaine Moore, economic development officer, with the Terrace Economic Development Association tells us, “the project resulted in very strong interest from numerous national and international hotel chains looking at developing the property. We are very excited to have a new hotel coming to the community.”

Marketing Initiatives

The Marketing Initiative program provides funding to support new marketing campaigns or projects that position a community or region to take advantage of opportunities that support economic vitality and diversification. These marketing projects must be new initiatives that stand alone from existing marketing activities.

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